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Career GPS (four steps)

Video placeholder. Script and assignment are below.

Assignment

  1. Write down the job title you want in five years and the life wrapped around it — including where you'll work from (north star).
  2. This week, run the current-location audit and pick your first gap to close.

Transcript

Let me ask you something. If I handed you a car and said drive — no destination, no map — how would you know which turns to take? You wouldn't, because every direction would look exactly the same. And that's precisely how most people run their careers. They drift from opening to opening, applying for a promotion because it showed up on the job board, or interviewing somewhere because a friend mentioned a vacancy. I call that career roulette — a high-stakes game of chance, with your future as the bet. So today, we replace the roulette wheel with a GPS, and it's four steps: destination, current location, gap analysis, and route. And by the end, you'll have a map that's actually yours. Here's the thing from the hiring side of the desk: if you don't plan your career, somebody else will. Your company's already got a plan for you — and it's built around their needs, not your ambitions. In more than two decades of watching promotions get decided, I can tell you they went to the people who could name their destination out loud. Not the hardest workers — the clearest ones. OK, step one is your destination — the five-year vision, and I need it to be bigger than a job title. What lifestyle do you want? What kind of team do you want to lead? What impact would make you proud? And here's a piece nobody used to include: where do you want to work from? Because the work-from-anywhere pendulum's been swinging back, and plenty of companies now expect real days in a real office. So if your vision says fully remote, that narrows your map — and you'd better plan for it on purpose, not discover it by accident. Step two, your current location. This one's a rigorous, unsentimental audit of what you've got right now — your skills, your experience, and the actual reach of your network, not the one you wish you had. Step three, the gap analysis. What's missing between here and there? The gaps fall into five buckets: technical skills, leadership skills, business acumen, soft skills, and experience gaps — things like cross-functional projects or managing people. And a word of advice for this market: when you're choosing which gaps to close first, favor the ones you can prove. Employers have grown skeptical of claims they can't check, so a credential you can show beats a skill you can only describe. Step four, the route. And this is where most plans die, because get better at leadership isn't a route. It's a wish. A route looks like this: you volunteer to lead the second-quarter project, you enroll in the management training program, and you find a mentor who's already a VP. Specific, dated, and doable. Now, how do you weight that route? The seventy-twenty-ten rule. Seventy percent of your growth comes from doing — stretch assignments, real projects, real problems. Twenty percent comes from people — your mentors, your coaches, your sponsors. And just ten percent comes from formal training — the classes and the certifications. Does that make sense? Most people flip it completely — they collect certificates and wonder why nothing's moving. Now let me tell you about a marketing manager I heard about. She'd spent four years at her company, comfortable — and completely stagnant. When she finally ran an honest gap analysis, she found the missing piece within an hour: nearly every senior role she wanted required one particular certification she didn't have. So she went and got it — three months of focused work. And she landed a senior role with a serious raise attached. Four years of drifting, undone by one honest look at the map. Now, the honest part. The AI tools are genuinely good at this — let one chart possible paths from your current role, compare your profile against what the market's asking for, even draft your seventy-twenty-ten plan. So use them — but with two cautions. First, expect to prove whatever the plan says you learned, because employers are verifying skills now — sometimes in live, monitored assessments. The certificate gets you the conversation, and the demonstration gets you the job. And second? The machine can chart the route. Walking it is yours, every single step. And operating without a career plan, by the way, is like driving across the country with a map of the mall. You'll definitely end up somewhere. Just not anywhere you meant to go. So here's your assignment, and it only takes three minutes on a timer. I want you to write down the job title you want in five years, and the life you want wrapped around it — including where you'll be working from. That's your north star. And then this week, run the audit and pick your first gap. Go set that destination.